Betting News

Elys set for US mobile sports betting debut with Caesars in Colorado

Elys Game Technology has struck a market access agreement with Caesars Entertainment in Colorado, in a deal that will mark its entrance into the North American mobile sports betting market.

Under the arrangement with Caesars, Elys will launch in Colorado via its new SportBet.com brand. Elys has not stated when it intends to go live in the state.

SportBet.com will run in Colorado using 5D by Elys technology and offer players access to a range of betting options. The Colorado launch remains subject to regulatory approvals in the state.

Elys plans to build on this initial roll out by launching the SportBet.com brand in other US states. This will also be done through market access partnerships, but Elys did not state which markets it could target.

Elys expects rapid adoption of new sports betting product

“We are focused on converting recent investments in technology and infrastructure into revenue-generating business in the US,” Elys executive chairman Mike Ciavarella said.

“Our me..

EveryMatrix winning streak continues as casino record broken again in Q3

EveryMatrix generated record net revenue in its latest trading period with huge gains across both its casino and sports verticals.

EveryMatrix saw revenue up 79% year-on-year to €60m ($64.2m/£52.1m) during the three months to 30 September. Net revenue reached a record €27.2m, which was up 62%, and with a three-year CAGR of 47%.

The technology supplier’s success was driven by strong growth across business segments. It was yet another record quarter for casino, with operator clients generating €463m in gross gaming revenue (GGR), up 77%. Sports turnover surged by 85% to €810m, and GGR increased by 26%. This is despite headwind from exchange rate effects, sports results and increased odds promotion from its large clients.

This is the third consecutive quarter with organic net revenue growth above 50%.

EveryMatrix sees strong growth across verticals

Casino set a successive quarterly record with net revenue of €13.3m, up 74% and, on a quarter-by-quarter basis, 6%. EveryMatrix introduce..

BHA aims to slow decline on British horseracing betting

The British Horseracing Authority (BHA) has set out a series of changes for its 2024 fixture list, including amending how events are run, to slow what it says has been a decline in betting on British races.

Published last month, the BHA 2024 fixture list includes 170 “Premier Racedays” with higher prize money and more star horses. The BHA has also committed to investment to improve Sunday racing and increase competitiveness across the fixture list.

The plans are the first phase of a new long-term industry strategy, with changes to run for a two-year trial. The Horserace Betting Levy Board (HBLB) will support the plans by providing an additional £3.8m (€4.4m/$4.7m) in funding.

Part of the reason for these changes, the BHA says, is to support the betting side of racing.

Switching Saturday fixtures and new Sunday betting session

The organisation has set out three primary, betting-related targets for the upcoming 2024 season. The first of these is to improve the performance of Saturd..

India government orders blocking of 22 betting websites

Indian authorities have issued blocking orders against 22 betting apps and websites it says have been operating illegally.

Full details of those operators blocked by ministry of electronics and information technology (MeitY) were not disclosed. However, MeitY confirms that both Mahadev Book and Reddyannaprestopro face blocking orders.

MeitY says it is taking action following investigations by the enforcement directorate (ED) against illegal betting app syndicate. The ED also carried out several raids on Mahadev Book in Chhattisgarh, with these revealing unlawful operations.

The investigations have led to the arrest of several individuals. These include Bhim Singh Yadav, who currently works for the Chhattisgarh police. Yadav was arrested under Section 19 of the Prevention of Money Laundering Act (PMLA).

Shri Rajeev Chandrasekhar, minister of state for skill development and entrepreneurship as well as electronics and information technology in India, says the local Chhattisgarh govern..

Jockey Club CEO launches petition against affordability checks

Nevin Truesdale, CEO of The Jockey Club’s is rallying opposition against the proposed implementation of financial risk checks on online gamblers in the UK through an online petition.

The petition, entitled “Stop the implementation of betting affordability/financial risk checks”, went live on Wednesday. By 5pm UK time on Friday, the petition had received more than 43,500 signatures.

When a petition reaches 100,000 signatures, it is considered for a parliamentary debate.

The petition underlines belief “in the freedom of the individual to choose how to spend their money”, Truesdale stated.

Financial risk checks were one of the many terms put forward in the Gambling Act review white paper. The Gambling Commission concluded a public consultation last month after receiving over 2,000 responses.

Media misinformation claims

However, the subject has proven to be highly controversial.

In a recent speech, Commission chief Andrew Rhodes hit back at what he called “misinformation” in the me..

Maine sports betting market opens for business

Maine has today (3 November) officially opened its legal sports betting market, with both Caesars and DraftKings already live in the state.

Milt Champion, executive director for the Maine Gambling Control Unit (GCU), only told iGB of the launch plans in the middle of the week. Now, just a few days later, the sports betting market is now live, with consumers already placing bets.

DraftKings is one of two operators to go live on opening day despite only confirming its plans for betting Maine earlier this week. It has linked up with the Passamaquoddy tribe to launch online.

Also launching today is Caesars who are going live in partnership with three of the Wabanaki Nations. These include the Houlton Band of Maliseet Indians, Mi’kmaq Nation and Penobscot Nation.

“Maine sports fans deserve an elevated sports wagering experience that matches the pedigree of sports fandom in New England,” Caesars Digital president Eric Hession said. “The launch of Caesars Sportsbook delivers on that pedi..

Oklahoma governor sets out legal sports betting plans

Kevin Stitt, the governor of Oklahoma, has set out proposals to legalise online and in-person sports betting in the US state.

Oklahoma is one of only 15 states yet to regulate sports wagering. However, Stitt’s proposal could open the door for the state to open a legal market.

Plans are at an early stage, but Stitt has set out how the market could work in Oklahoma.

Retail betting would be limited to federally recognised Indian tribes, in line with a state-tribal gaming compact. Stitt said in-person wagering revenue would be taxed at a rate of 15%.

As for mobile betting, Oklahoma would award licences for operators to offer this form of betting to players. Licences would cost an initial $500,000 (£409,795/€470,463), plus an annual renewal charge of $100,000.

Mobile licence-holders would be able to accept sports bets from anywhere inside the state of Oklahoma. They would also be subject to a higher tax rate than retail operators, with this set at 20% of revenue.

“I promised Oklahoman..

Hungary national lottery partners OddsMatrix for sportsbook revamp

Hungary national lottery operator Szerencsejáték Privately Held Company Limited (SZRT) has launched a revamped online sportsbook via a partnership with EveryMatrix-owned OddsMatrix.

The new-look TippmixPro website is now live with an OddsMatrix-powered sportsbook and platform services. Players in Hungary can place bets across a wide range of sports leagues and competitions.

EveryMatrix won a public tender in January to provide the operator with a digital sports betting software solutions and services. The sportsbook contract was awarded to EveryMatrix after a 15-month competitive procurement process that attracted over 25 bidders.

The Hungary sportsbook project, EveryMatrix said, was one of its most complex integrations and involved a number of its specialist teams.

GamMatrix, the platform unit of EveryMatrix, purpose-built operational and safer gambling features for the sportsbook. These include rapid, multi-step registration and self-exclusion functionality, in line with SZRT an..

Maine to launch legal sports betting on 3 November

Maine will launch its legal online and retail sports betting markets tomorrow (3 November), with players able to start placing wagers from 9am local time.

Milt Champion, executive director for the Maine Gambling Control Unit (GCU), confirmed the news to iGB ahead of the launch. This comes after the Department of Public Safety (DPS) and GCU announced rules for wagering in Maine have been adopted.

Licensed operators and their management service were permitted to begin promoting their offerings from 1 November. They have also been able to accept registrations and deposits in preparation for tomorrow’s launch.

“I’d like to thank the dedicated staff at DPS, GCU, Adcare Maine Problem Gambling Services, the attorney-general’s Office and the sports wagering industry for their input and patience in the rulemaking process,” Champion said.

Long road to sports betting in Maine

The confirmed launch comes almost 18 months after sports betting was legalised in Maine.

The state’s governor, Jane..

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