Tag: Product & technology

Comtrade pens platform supplier deal with Stanleybet Romania

Gaming software supplier Comtrade Gaming has announced a new platform deal with online sports betting and gaming operator Stanleybet Romania.

Under the terms of the agreement Comtrade will supply its iCore igaming platform to the Bucharest-based business.

Comtrade chief commercial officer Steven Valentine explained that the iCore platform integrates a number of features, including “real-time bonusing, dynamic segmentation, real-time push messaging, and many more player engagement tools.

“When someone decides to migrate their platform, they put a lot of trust of their existing business on you,” said Valentine.

“We have shown on many occasions that we are the smart choice for a growing operator. Having done many tier 1 migrations in the past, we have now made our igaming platform more accessible to small and mid-size operators who have outgrown their current solution.

“With our flexible approach to individual client needs, we are a very reliable choice for operators looking to impro..

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Comtrade pens platform supplier deal with Stanleybet Romania

Gaming software supplier Comtrade Gaming has announced a new platform deal with online sports betting and gaming operator Stanleybet Romania.

Under the terms of the agreement Comrade will supply its iCore igaming platform to the Bucharest-based business.

Comtrade chief commercial officer Steven Valentine explained that the iCore platform integrates a number of features, including “real-time bonusing, dynamic segmentation, real-time push messaging, and many more player engagement tools.”

“When someone decides to migrate their platform, they put a lot of trust of their existing business on you,” said Valentine.

“We have shown on many occasions that we are the smart choice for a growing operator. Having done many tier 1 migrations in the past, we have now made our igaming platform more accessible to small and mid-size operators who have outgrown their current solution.”

“With our flexible approach to individual client needs, we are a very reliable choice for operators looking to impr..

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DIY or third-party: the sportsbook technology debate

The debate over whether operators should build their own technology or use a third-party solution has raged for decades, but it appears to have grown more intense as the US market opens. However, as Daniel O’Boyle reports, it may not be a question with a clear answer

It’s said that if you want something done well, you should do it yourself.

That appears to be an adage many sports betting operators have taken to heart.

Hop on any earnings call for a US operator, and there will no doubt be plenty of mentions of “proprietary sportsbook technology”.

The demand among operators for in-house solutions is backed up by their money. In 2020, DraftKings merged with SBTech, valuing the supplier at $634.1m. Last year, Caesars acquired William Hill for $3.7bn, mostly for its proprietary technology.

Meanwhile, theScore announced a long process to build its own sportsbook technology, which surely played a major part in Penn National Gaming acquiring it for $2bn.

“I don’t want to get distracted b..

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DIY or third-party: the sportsbook technology debate

The debate over whether operators should build their own technology or use a third-party solution has raged for decades, but it appears to have grown more intense as the US market opens. However, as Daniel O’Boyle reports, it may not be a question with a clear answer

It’s said that if you want something done well, you should do it yourself.

That appears to be an adage many sports betting operators have taken to heart.

Hop on any earnings call for a US operator, and there will no doubt be plenty of mentions of “proprietary sportsbook technology”.

The demand among operators for in-house solutions is backed up by their money. In 2020, DraftKings merged with SBTech, valuing the supplier at $634.1m. Last year, Caesars acquired William Hill for $3.7bn, mostly for its proprietary technology.

Meanwhile, theScore announced a long process to build its own sportsbook technology, which surely played a major part in Penn National Gaming acquiring it for $2bn.

“I don’t want to get distracted b..

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Aspire prepares for a new era

Aspire Global has divested its B2C operations to become a focused B2B business which in turn becomes part of a formidable proposition now NeoGames has acquired the supplier. But that B2C heritage will be vital to ensuring it continues its rapid growth trajectory, says CEO Tsachi Maimon.

Tsachi Maimon was named chief executive of Aspire Global in 2013. At that time the business brought in about €25m (£21.3m) annually. Eight years later, it posted revenue of €213.3m for 2021.

When Maimon joined, he oversaw a B2C business which contributed the bulk of revenue. By the end of 2021, the company had sold off all its consumer-facing operations, which were snapped up by Esports Technologies in a €65.5m deal.

On 17 June, Aspire was then acquired by an even larger entity, with ilottery specialist NeoGames completing a public offer to take charge of the company for €402.3m.

This, Maimon says, is the result of “a series of carefully considered business decisions” that has ultimately taken it..

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Genius to distribute NCAA data in new partnership with Scorebreak

Sports technology business ScoreBreak has announced a new partnership with data distributor Genius Sports covering collegiate sports data, soon after the business became the official supplier of data from the National Collegiate Athletic Association (NCAA).

ScoreBreak operates a video synchronisation engine that will work in tandem with Genius’s official statistics, allowing customers to access the stat-driven video content from any internet-connected device.

ScoreBreak COO Wes Sims emphasised the value the service would provide to sports professionals in a statement.

“As we continue to introduce ScoreBreak to new and exciting sports verticals, we look to identify signature partnerships to help push our product to the next level,” said Sims.

“We believe that matching ScoreBreak with Genius Sports will provide an unmatched experience for coaches and athletes, putting us on a path to equip every athletic program in the country with the tools and insights they need to win in real-time..

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Sportradar announces tech and content partnership with Turkish Basketball

Sports data business Sportradar has announced a new multi-year tech and content agreement with the Turkish Basketball Federation (TBF).

Services included in the deal include data collection; a fraud detection system, and the installation of motion-based AI video capture camera technology.

This will be distributed across a number of TBF leagues in 27 venues in the country; betting video content and data will be distributed both domestically and internationally by Sportradar.

The agreement comprises the first-tier Turkish Basketball Super League (BSL), second-tier Turkish Basketball First League (TBL), as well as all cup competitions, which includes the Presidential Cup.

Sportradar head of sport content and partnerships EMEA, Jan Pomme, commented on the deal: “We are delighted to partner with the TBF to deliver advanced data, analytics and technology solutions to further grow the sport of basketball in Turkey and drive new commercial opportunities by introducing Turkish basketball t..

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Creating a market for free-to-play betting

Curating a strong repetoire of free-to-play products could be a valuable way of building an audience, at a time when US sportsbook operators are increasingly looking to differentiate their product ranges. Hussain Naqi of Inside the Pocket tells Marese O’Hagan about why he sees the free-to-play sector as similar to the field of his background: marketing.

Leaning into its name, free-to-play sports betting software platform Inside The Pocket packages its product offering in one compact solution.

Founder and chief executive Hussain Naqi believes this approach offers something unique in the market, as well as providing a range of new content for its clients.

“I would argue that we are distinctly different from the rest of the market, in that through a single integration, we open up an entire market of free-to-play content,” he says. “So we are distinctly different from a specific developer in that, through this one engagement in integration, you can open up an entire arena of products…

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OpenBet to power Sazkabet sportsbook

Light & Wonder has announced that its sports betting business OpenBet will power Sazka a.s and its Czech sportsbook brand Sazkabet's online and mobile sportsbook.

As part of the deal, Sazkabet has already deployed the OpenBet managed services platform, which includes a scalable betting engine and risk and liability management system.

In addition, OpenBet has now expanded its presence across Europe by partnering with Sazka , the largest lottery operator in the Czech Republic.

Jan Horyna, Sazka’s igaming director, said that the agreement is crucial to improving the company’s offerings.

“Transitioning to OpenBet’s sports betting technology and services is a key move for us to provide our customers with high-quality and responsible betting experiences,” said Horyna.

“With OpenBet’s transformed modern technology, we are delighted to have introduced significant improvements to our overall sportsbook offering and relish the opportunity to plan future collaborations with OpenBet over..

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Genius Sports expands partnership with Tipsport

Genius Sports has expanded its long-term partnership with Czech sportsbook operator Tipsport.

As part of the expansion, Tipsport has agreed to increase the number of annual events that are covered by Genius Sport’s data and technology products.

In turn Genius Sports will show real-time feeds and pin-point pricing for a number of competitions; including the National Football League (NFL), Euroleague basketball and the English Premier League.

In addition, Tipsport will be able to access Genius Sport’s full NFL product suite, which includes the league’s real-time statistics, its sports betting data feed and its Next Gen Stats product.

“Never-ending innovation is firmly part of our DNA so we’re thrilled to widen our partnership with Genius Sports for the upcoming years,” said Petr Komarek, Tipsport head of data and streaming.

“Considering this strong bond, we’re excited to engage many more customers and provide them with our world-class services. We look forward to create compelling a..

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GiG pens new deals in Portugal and Spain

Gaming Innovation Group (GiG) has signed two new agreements with operators in Spain and Portugal, supplying its platform services to both.

Under the deals, GiG subsidiary Sportnco will sign with Caravel Entertainment Limited in Portugal – which operates online casino brand Moosh – and an unnamed online operator in Spain.

GiG acquired Sportnco in April of this year, in a deal worth €51.3m (£43.2m/$56.7m).

Caravel will then use the Sportnco sportsbook for the moosh.pt website.

“We are very proud to sign this contract with Moosh, a new GiG customer in the demanding and attractive Portuguese market,” said Hervé Schlosser, managing director of Sportnco. “Moosh.pt has great ambitions domestically and there is no doubt that we are perfectly positioned to be able to respond positively to the new dynamics of this growing Portuguese operator.”

Martin Bengtsson, CEO at Moosh.pt, said that the deal will allow the operator to upgrade its sportsbook offering.

“It has been a long process to fin..

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