Product & technology – Page 8

October 11, 2022

Metric Gaming to launch B2C sportsbook Bhet

Sports betting supplier Metric Gaming has announced it will launch a B2C sportsbook offering through its wholly owned Bhet subsidiary.

The sportsbook will build on Metric’s previously announced partnership with Lacerta Sports. Lacerta was founded by a team from London-based data betting syndicate and consultancy Starlizard, whose data solution will power the sportsbook’s pricing, risk management and player profiling.

“The pricing will be among the most player-friendly in the industry, and the scope and availability of live in-game wagering will be significantly more innovative and engaging than competitor brands,” said Metric CEO Keith Hayes.

The new venture will be funded through Metric’s latest debt financing round, during which it had raised $15m. Metric said it has received strong “indication of interest” from an unnamed “high-net worth” strategic investor who is seeking to increase the size of the round to $30m and close it out entirely.

“Metric has made significant progress ..

October 10, 2022

Sportradar granted sublicence, will stop scouting in Genius-FDC settlement

Sportradar’s legal dispute against Genius Sports and the Football DataCo (FDC) has reached a resolution, with the parties agreeing out of court that Sportradar will receive a sublicence for English football data, but that it must stop unofficial scouting.

Under the terms of the settlement, Sportradar will be granted a sublicence that will grant access to a delayed secondary feed until 2024. At the same time, Sportradar will cease its unauthorised in-stadium data collection activities.

The case, which dates back to February 2020, challenged the English and Scottish football data licensing regime. The framework was established in May 2019 when Genius signed a landmark agreement with FDC that granted the data business exclusive rights to collect, license and distribute live data from the Premier League, the Football League and the Scottish Professional Football League. The case was heard by the Competition Appeal Tribunal.

Sportradar claimed that the system that had been built through..

September 30, 2022

Light & Wonder completes $800m OpenBet sale

Light & Wonder has completed the sale of its OpenBet sports betting platform to Endeavor, three months after the initial planned closing date and for $400m less than was first agreed.

Endeavor – a sports media business that owns IMG Arena – will pay $750m in cash for OpenBet, plus 2.3 million Class A shares, worth $50m.

The sale forms part of a general streamlining of the Light & Wonder business, formerly known as Scientific Games. It also sold its lottery arm – which retained the Scientific Games name – in October of last year to private equity group Brookfield Business Partners.

The sale also follows the exit of Barry Cottle as Light & Wonder chief executive, with Matt Wilson serving in the role on a temporary basis until a full-time replacement is found.

Wilson said the new business can now focus on growth, now that it has a more clear focus on gaming, whether land-based, online or social.

“With the completion of the OpenBet divestiture and our now streamlined organisation, Li..

September 23, 2022

Sweden to open applications for B2B licences on 1 March

Sweden will open its application process for B2B supplier licences on 1 March 2023, regulator Spelinspektionen has announced, despite the fact the bill to implement these licences has not yet passed the legislature.

Currently, the bill to implement gambling software licences has not yet become law. The measure was proposed by the government in an effort to increase the level of channelisation in the Swedish market, but has not yet gone to a vote in the Riksdag.

While the results of Sweden’s recent election mean that the government that introduced the bill no longer holds a majority, Spelinspektionen said it was still working to ensure the bill could come into effect as planned if it is passed. The text of the bill says that the new licence regime will come into force on 1 July 2023.

In order to do this, it has now said that it will open applications for licences from 1 March 2023 and encouraged suppliers to prepare applications to be submitted from this date.

The regulator said the..

September 15, 2022

Sportradar pens deal with European Table Tennis Union

Sportradar’s Integrity Services unit has entered into a bet monitoring agreement with the European Table Tennis Union (ETTU), the governing body of table tennis in Europe.

Sportradar will monitor key events, including matches in the European Championships, as well the as the men’s and women’s Champions League.

This will be done through Sportradar’s Universal Fraud Detection System (UFDS), its in-house bet monitoring system.

The UFDS is already active, having monitored the 2022 European Championships in Munich last month.

Through the system, a global team of integrity professionals will analyse the betting patterns of matches for abnormalities, allowing for suspicious activity to be flagged for further investigation.

“Protecting the integrity of European Table Tennis is a top priority, so it is vital that there are robust measures in place in to safeguard our competitions from match-fixing,” said European Table Tennis Union acting president Pedro Moura. “Through this partnership, m..

September 14, 2022

Amelco to launch in South Africa with new operator LulaBet

Sports betting platform provider Amelco is set to launch in South Africa, through a partnership with new operator LulaBet.

LulaBet is set to launch in the market this month, with an aim of being “South Africa’s premium sports betting and entertainment website”.

Amelco head of business development Brandon Walker said he expects the launch of Amelco’s product to have a major impact on the South African market.

“Our launch in South Africa is going to be a true gamechanger – we have the insight on exactly what the market needs, and with our market-leading tech, we’re ready to bring the first true end-to-end tier-one platform and sportsbook to local players,” he said. “Amelco has been servicing the industry’s best for 15 years and, having prepared to enter South Africa for 12 months, we have finally found the right partner in LulaBet to bring local players the best of breed.

“Together, we genuinely believe we can transform this market and we can’t wait to get started.”

Ian Gutteridge,..

September 9, 2022

MaximBet and Genius pen data, marketing and trading deal

Sportsbook operator MaximBet has penned a new data, trading and personalised marketing partnership with sports data and technology business Genius Sports.

Under the terms of the agreement, Genius will provide MaximBet with its PreMatch, LiveData and LiveTrading product offerings, which deliver live feeds and pricing options.

The UK-based business will also supply sports content for MaximBet, including NASCAR, NCAA, EPL, FIBA and the NFL.

The operator will have access to Genius’s NFL product, which includes real-time statistics from the league and the official sports betting data feed. MaximBet also will have access to the official data feed for betting on NCAA sports.

Genius announced similar sports deals with ScoreBreak and Tipsport in July, soon after becoming the official distributor of NCAA data.

MaximBet CEO Daniel Graetzer said that the deal will help the business facilitate its North American growth.

“A premium betting experience requires the best and most exclusive conten..

September 8, 2022

CDI pens deal with FanDuel

Horse racing and casino operator Churchill Downs Incorporated (CDI) has signed a content and sponsorship agreement with Flutter-owned FanDuel.

The multi-year deal involves multiple areas of FanDuel’s business – including its sports wagering, advance deposits wagering (ADW) and television verticals. Under the terms of the deal, CDI will provide B2B technology and services for FanDuel’s sportsbook’s pari-mutuel wagers on horse racing features.

It will also be possible for US-based FanDuel users to place bets on horse racing content at a CDI property, as well as allow FanDuel access to broadcast CDI content on the operator’s newly announced television network. The deal also has provisions providing FanDuel with non-exclusive Kentucky Derby sponsorship rights.

CDI subsidiary, United Tote, will be paid by FanDuel to facilitate the pari-mutuel wagering sections of the agreement. CDI has previously entered into an agreement to sell 49% of United Tote to the New York Race Association, in a..

September 8, 2022

Michigan names 888 as Hannahville tribe’s sports betting provider

The Michigan Gaming Control Board (MGCB) has approved 888 Holdings subsidiary VHL Michigan LLC as the new online sports betting provider for the Hannahville Indian Community.

The Hannahville tribe initially entered into a platform agreement with Churchill Downs Incorporated’s (CDI) TwinSpires B2B sports betting business, but were forced to find a new supplier following CDI’s announcement that it would be re-orientating to provide a more focused horse racing product.

The community operates the Island Resort and Casino in Harris, Michigan – with the tribe’s online site continuing to trade under the Sports Illustrated brand name.

MGCB executive director Henry Williams said: “The Hannahville tribe is the first operator in Michigan to change platform providers since internet gaming and sports betting began here in January 2021. The tribe has found another experienced partner, and I wish them continued success.”

[Read full story on iGB North America]

September 8, 2022

GiG finalises Crab Sports deal as Maryland opens licensing process

Gaming Innovation Group (GiG) has ratified its previously announced agreement with Maryland sports betting brand, Crab Sports, as Maryland opens its mobile sports betting licensing process.

The formalisation of the deal comes after the signing of an initial head of terms agreement in June, where GiG offered the use of its platform and sportsbook to the Maryland-facing Crab Sports

The agreement is the first US deal of its kind for GiG since the business’ April acquisition of Sportnco, along with its in-house turnkey sportsbook.

GiG CEO Richard Brown said: “I am excited to be partnering with a localised brand like Crab Sports in Maryland, US. We view the Maryland and the wider US market as a strong opportunity given our expertise in personalisation and building a unique customer experience.”

[Read full story on iGB North America]

September 7, 2022

Betegy to ramp up US push following Yolo investment

Betegy has closed an investment round led by Yolo Investments – the venture capital arm of the Yolo Group, which operates the Sportsbet.io brand.

Betegy – which provides data visualisations, automated on-air and retail graphics, and casino marketing assets to operators – intends to use the funds to continue its scaling in the US. The announcement follows a previous funding round led by JKR Investment Group, which was announced in 2020.

iGB spoke to both Betegy founder and chief executive Alex Kornilov, and Yolo Investments founder and GP Tim Heath to discuss the deal and how Betegy plans to further adapt its products for the US market, and the startup funding sector as a whole.

What encouraged you to invest in the business; what do you think that Betegy brings to the market that wasn’t on offer before?

TH: Betegy’s great innovation is to automate the previously time-consuming process of turning reams of data into world-class content. We know the product works because it’s been succ..

September 6, 2022

Sportingtech appoints Tommy Molloy as chief sportsbook officer

Online gaming technology supplier, Sportingtech, has tapped Tommy Molloy to be the business’ new chief sportsbook officer.

Molloy joins the company after a three-year stint as sportsbook and trading director at Pronet Gaming. Before this, he was head of sports trading at Tabcorp UK.

As CSO, Molloy will oversee the business’ sports betting offering, principally working on Sportingtech’s Quantum igaming platform.

Previously known as Pulse Platform, Sportingtech unveiled the rebranded and updated product in July 2021. Among other features, Quantum has a modular design, third-party integrations as well as a content management system.

Molloy’s appointment is the latest in a string of senior leadership changes in the last few months. It follows the nomination of Bobby Longhurst as the business’ new managing director, Colin McDonagh as chief sales officer and Daniel Stone as head of marketing.

In a statement, Sportingtech said that it is counting on Molloy’s expertise in expanding to ne..

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Tag: Product & technology