Tag: Strategy

Fanatics’ Matt King brings new thinking to US sports betting

As CEO of FanDuel, Matt King took a daily fantasy sports brand to the top of the US sports betting industry, and in the top job at Fanatics Betting and Gaming he’s looking to do it all over again. Not that he’s looking to emulate his former employers in leading the ecommerce giant; it’s Spotify that inspires him.

For Fanatics Betting and Gaming chief executive Matt King, the challenge he is taking on isn’t building a market leader. He’s already done that during his tenure at FanDuel, which is currently sitting with a seemingly unassailable market share across the US. Revenue there grew from $200m to over $1bn on his watch.

And his core goal isn’t to build an entity capable of taking on a behemoth he created. Instead the billion-dollar question is: how do you create something capable of providing a genuine alternative to consumers?

In a market dominated by iTunes, he’s looking to build Spotify.

Fanatics: Officially licensed everything

What separates Fanatics Betting and Gaming f..

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Genius strikes deal with Chinese Taipei Football Association

Genius Sports has entered into a long-term data, streaming and integrity partnership with the Chinese Taipei Football Association (CTFA), which is the official data rights holder of Taiwan football.

The partnership will cover the CTFA’s premier competitions, including the Taiwan Football Premier League, the Taiwan Mulan Football League and the Second Division Taiwan Football League.

As part of the partnership Genius will provide its data insights and technology to the CTFA with the aim of bolstering fan experiences. Genius will also help the CTFA to commercialise its sports data and promote their streaming content.

“We’re proud to enter this wide-ranging partnership with the Chinese Taipei Football Association, providing our proven official data, streaming, competition management and integrity solutions,” said Jagdish Singh, head of customer success, APAC at Genius. “Our technology will be central to their strategy to drive new revenues, engage fans and protect their competitions.”
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PointsBet confirms North American sales talks

Australian gaming operator PointsBet confirmed that the business is “currently in discussion with multiple parties” regarding the sale of its North American business.

The company also said that it has terminated previously reported talks to sell its Australian business to the News Corp-backed gaming venture behind the Betr brand. Despite this, PointsBet said it remains in discussion with “other third parties” who have expressed interest in acquiring the business.

“Consistent with commentary previously provided to our investors and the market more generally, PointsBet continues to engage in discussions regarding strategic transactions that offer the potential to add value for our shareholders,” said the company.

pointsbet also confirmed that it had terminated the talks to sell its Australian business to a news Corp-backed venture

Losses mount despite revenue growth

For the three-month period ending 31 March, the business recorded gross gaming revenue of AU$106.6m (£56.4m/€63.9m/US..

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Yahoo acquires sports betting app Wagr

Yahoo has announced the acquisition of peer-to-peer sports betting app Wagr, bolstering its fantasy and gaming offerings.

While the terms of the acquisition were not disclosed, Yahoo did make clear that, as part of the deal, Wagr will be fully integrated into Yahoo Sports.

The betting platform has previously attracted a number of high-level investments, including support from Seven Seven Six – spearheaded by Alexis Ohanian, Reddit co-founder – the Kraft Group and the owners of the New England Patriots.

Wagr was also the first social sports betting operator to receive a licence in the United States.

Jim Lanzone, CEO of Yahoo, said that the acquisition represents the future of Yahoo’s gaming products.

“The acquisition of Wagr is an exciting step in the development of the next generation of Yahoo Sports’ gaming portfolio,” said Lanzone.

“Wagr stands out for their innovative emphasis on community and social engagement in sports gaming, which aligns perfectly with the Yahoo award-wi..

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Beter to move distribution in-house

Content and data provider Beter will move its content distribution system in-house as part of a new strategy to strengthen and expand its operator partnerships.

The basketball, MMA, esports, table tennis and igaming content supplier said that it wants to have greater control over the distribution of its content among its network of operator partners.

Beter has enjoyed “incredible success” in recent months, it explained, and intends to strengthen its existing partnerships, as well as work with more tier-one brands globally.

“We have made the strategic decision to take more control over the distribution of our content,” said Beter CEO Gal Ehrlich. “This decision is not a reflection of the incredible work our partner has done on our behalf, but rather an opportunity to align our distribution strategies with our long-term goals.

“We are confident that by taking a more active role in the distribution of our content, we will be better positioned to deliver on our commitment to provide t..

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GiG banks on the power of two

Richard Brown’s tenure as Gaming Innovation Group (GiG) chief executive began with a major change of direction, with the sale of its B2C assets to Betsson. Almost four years on, and with business booming for the B2B supplier, he’s poised to make another huge call with plans to split the business into media and platform suppliers.

When he was confirmed as permanent CEO of Gaming Innovation Group (GiG) in November 2019, Richard Brown pledged a focus “on delivery, execution and optimisation, putting us on a path for great focus and renewed growth”.

The business reported revenue of €43.0m for 2019, at a time it encompassed B2C operations, a platform business and affiliate marketing operations under the GiG Media banner. Brown then divested the B2C operations to Betsson early in 2020.

This, he has explained previously, created a focused business, with staff putting all efforts into the B2B platform and media operations.

In 2022, Brown’s third full year as GiG CEO, revenue hit €90.1m,..

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Better Collective signs media partnership with Goal

Denmark-based affiliate Better Collective has announced a global media partnership with Goal, the online football brand, to create sports betting content.

The deal will see Better Collective running the sports betting section of Goal across all the brand’s domains, which is featured in English, Spanish and Portuguese.

Better Collective will also provide Goal with sports betting content, as well as technology and data insights.

Jesper Søgaard, Better Collective CEO and co-founder, said that the deal is the start of bigger things to come from the affiliate.

“Partnering with such a well-recognised and renowned media like Goal perfectly aligns with our media partnership strategy and our overall strategy of becoming the leading digital sports media group,” said Søgaard. “There is no doubt in my mind that we will be able to benefit from each other’s expertise.”

Goal is owned by FootballCo, which operates other sports brands including Mundial, Spox and Voetbalzone.

James Lamon, Football..

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Penn Entertainment completes acquisition of Barstool Sports

Omnichannel gaming operator Penn Entertainment has completed its acquisition of media business Barstool Sports.

The closing of the deal is the latest stage of an acquisition process that began in February 2020, when Penn purchased a 36% stake in Barstool.

Today (17 February), Penn revealed that it has paid approximately $388m (£322.5m/€363m) for the remaining interest in the business, having exercised its option to acquire in August 2022.

Read the full story on iGB North America

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Bally Sport broadcaster Diamond Sports edges toward bankruptcy

Diamond Sports Group, operator of the Bally's branded TV sports networks, will miss $140m in interest payments due today (15 February), in a move that puts it near bankruptcy.

The company has instead chosen to enter a 30-day grace period on the interest payments. The interest payments relate to the company’s 6.625% senior unsecured notes due in 2027, the 5.375% 2L senior unsecured notes due 2026 and the 5.375% 3L senior secured notes due 2026.

Talks with creditors to continue

During this grace period, it said, talks with creditors and other key stakeholders will continue, “regarding potential strategic alternatives and deleveraging transactions to best position Diamond Sports Group for the future”.

This may result in the Sinclair Broadcast Group subsidiary filing for Chapter 11 bankruptcy, with its total debts reportedly $8.6bn.

Diamond Sports said it expects that “business will continue as usual” during this grace period. The company operates 19 regional sports networks (RS..

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Playtech enters US retail sports betting market through Gold Rush Gaming partnership

Playtech has announced a new retail sports betting partnership with Gold Rush Gaming, which will allow Playtech to officially enter the US retail sports betting market.

As part of the deal, Playtech will supply its sports betting kiosk software and management systems to Gold Rush, which will be distributed across Ohio.

The rollout will initially cover 50 locations, and will be activated ahead of Super Bowl LVII on 12 February.

Read the full story on iGB North America

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BetOnline agrees to sportsbook deal with Major League Wrestling

Major League Wrestling (MLW) has named BetOnline as its official sportsbook partner and title sponsor.

MLW is a multi-national pro-wrestling organisation and sports media holding company.

The sponsorship will begin this month.

Court Bauer, CEO of MLW, said that BetOnline is the ideal partner for MLW’s sports offerings, which consists of combat sports.

“Sports gaming is embedded in all forms of sports and a partner like BetOnline goes hand-in-hand with MLW and our distinct combat sports product,” said Bauer. “Just as they are a leader in the rapidly growing sports gaming space, MLW aims to lead in a time when pro wrestling has never been hotter, and we’re looking forward to all the ways this partnership will grow.”

This deal follows MLW’s recent announcement of its distribution deal with Reelz, which will distribute MLW’s new weekly flagship series MLW Underground Wrestling and produce the first MLW action figures.

“We are extremely thrilled to partner with Major League Wrestling ..

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Inspired Entertainment promotes Pierce to CEO 

Inspired Entertainment has promoted its current president and chief operating officer Brooks H Pierce to the role of chief executive.

Pierce succeeds former CEO, A Lorne Weil, who has subsequently been promoted to executive chair of the supplier’s board.

Besides his CEO duties, Pierce will also continue in his role as chief operating officer and have additional oversight on company strategy.

As part of the promotion, Pierce’s terms of employment have been extended to 31 December 2026. His base salary has increased to $585,000 with a bonus eligibility of up to 110% of his annual salary, meaning he could earn up to $1.2m depending on performance.

Alongside Pierce’s promotion, executive chairman Weil’s terms of employment have been extended to 31 December 2027.

Weil’s updated terms of employment include a salary increase to $800,000 per annum, and an 80,000 yearly limit on shares.

The business said the leadership changes were part of a wider plan to streamline strategic oversi..

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